Published Aug. 24, 2012
A Spartanburg workshop could help businesses expand into emerging markets, such as the aerospace, medical devices, nuclear energy and transportation industries.
Spartanburg Community College and several statewide private consulting groups will host a Business Growth Workshop Sept. 19. The workshop is designed to help businesses increase profitability by expanding into new industries and new markets, both domestic and abroad.
Executives and upper-level managers from manufacturing and distribution companies are encouraged to attend.
The workshop will include training sessions, an expert panel and one-on-one breakout sessions that will focus on more concentrated market development opportunities.
Representatives from the S.C. Manufacturing Extension Partnership, ECI Find New Markets, S.C. Department of Commerce, U.S. Department of Commerce and Strategic Marketing International will help identify target markets; give an update on national and international marketing opportunities; provide ways to connect with customers; and present ideas for promotional strategies that can help tap into new markets.
The Southeastern Institute of Manufacturing and Technology will present virtual simulations and 3D modeling technology to help potential customers understand how the participants’ products work and the associated benefits.
The event will be at the Spartanburg Community College Tyger River Campus, 1875 E. Main St., Duncan. It begins at 9 a.m. and costs $25 per person. Register online.